A saucy rebrand brings te reo Māori to Kiwi fridges and dinner tables
Hi neighbours,
Are you looking for a new pantry staple? A Canterbury restaurateur has launched his own te reo Māori-branded tomato sauce after boycotting another for “bastardising” the language.
Fush owner Anton Matthews has teamed up with Barkers to produce Kīnaki Tomato after removing Watties from his Christchurch restaurant because the company poked fun at Māori place names in an advertising campaign.
Matthews, who has become well-known for championing the country’s indigenous language, is proud to have te reo Māori on sauces displayed on his tables.
When he went in search of a new sauce to accompany his kaimoana (fish) and chips in January, they picked a sauce they loved, and asked the Geraldine-based condiment producer if it could collaborate on a label.
“I’m really stoked that they’ve taken a chance on us.”
To read more about Kīnaki Tomato, click here
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Some Choice News!
DOC is rolling out a new tool to help figure out what to tackle first when it comes to protecting our threatened species and the things putting them at risk.
Why does this matter? As Nikki Macdonald from The Post points out, we’re a country with around 4,400 threatened species. With limited time and funding, conservation has always meant making tough calls about what gets attention first.
For the first time, DOC has put real numbers around what it would take to do everything needed to properly safeguard our unique natural environment. The new BioInvest tool shows the scale of the challenge: 310,177 actions across 28,007 sites.
Now that we can see the full picture, it brings the big question into focus: how much do we, as Kiwis, truly value protecting nature — and what are we prepared to invest to make it happen?
We hope this brings a smile!
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