Wilson Barbecue's Hot Digital Tools
Hi Wellington,
Being in Level 2 means we can now get out and support our local hospitality services. It’s been a challenging time for many in this sector so it’s vital for these businesses to remain nimble and flexible. Wilson Barbecue is a restaurant and food truck business in Johnsonville that has employed a number of different digital strategies to keep growing. Gaining traction through social media with giveaways, influencers, and content - they’ve mastered the art of attracting customers online. As a small business, they’ve utilised a number of digital tools that are hospitality specific ensuring their business can operate smoothly in all areas. Check out their story here for their digital insight learnings.
Let’s keep grabbing a bite to eat or a cup of coffee to support our local hospitality businesses in Wellington!
The Team at Digital Boost
🧩😏 Riddle me this, Neighbours…
I am an odd number. Take away a letter and I become even. What number am I?
Do you think you know the answer?
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Scam Alert: Bank cold calls
ASB is warning customers about reports of cold calls from scammers claiming to be from ASB. These scammers are trying to obtain personal information, including usernames, dates of birth, and verification codes sent to your mobile phone.
🛡️ The "Caller Check" Test
If you get a call from someone claiming to be from ASB and you’re unsure, just ask them for a Caller Check. You will then be able to verify the call through the app.
Remember, banks will:
❌ Never ask for your banking passwords, PINs, or verification codes
❌ Never need to know your full credit card number – especially the CVC
❌ Never ask you to download software or remotely access your device
❌ Never ask you to purchase gift cards or transfer funds.
If you have received a phone call and think your account has been compromised, call ASB on 0800 ASB FRAUD (0800 272 372), or visit your local branch.
Poll: Are you still heading to your local for your caffeine fix, or has the $$ changed your habits? ☕
Wellington’s identity is built on its cafe culture, but with costs climbing, that culture is under pressure. We’ve seen the headlines about recent closures, and it’s a tough pill to swallow along with a $6+ coffee.
We all want our favourite spots to stay open, but we also have to balance our own budgets ⚖️
We want to know: How are you handling the "coffee math" in 2026? Are you still heading to your local for a chat and a caffeine fix, or has the cost of living changed your habits?
Keen to read more about "coffee math"? The Post has you covered.
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43.6% I avoid spending money on coffee
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46.4% I still indulge at my local cafe
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10.1% Irrelevant - coffee is not for me
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