Do I Need a Website for My Business? 10 Reasons Why the Answer is Yes
Hi Neighbours,
If your business has gotten this far without a website, you might be wondering: do I need a website for my business? What’s the point if my business is already successful without one?
The short answer is that there has never been a better or more important time to invest in a website for your business. A website offers a wide variety of benefits for small businesses, and most of these benefits increase in value exponentially year over year, just like the Internet itself.
Not convinced? We’ve collected ten of the biggest benefits your small business can receive from even a simple website.
Ten reasons why you need a website for your small business.
1. A website makes you look professional
2. Your website can attract new customers through Google
3. You can clearly showcase your products and services
4. You can display your best reviews and testimonials prominently on your website
5. A website can encourage customers to contact you
6. You can integrate your website with Google Maps so people can find you more easily
7. Your website establishes your place in the industry
8. A website is no longer intimidating to create and manage
9. A website ensures your success over the long term
10. You can get all of these benefits without spending a fortune
Hopefully, by now you’ve realized that the question isn’t “do I need a website for my business”, but “can I afford to not have a website in the digital era”. And the answer, if you want to continue thriving in the long term, is no. A website is one of the best investments any business can make in its future.
Finally, if you have any questions about launching a website for your small business, ask away in the comments section below!
Cheers,
Naimish
webexpert.nz
Poll: Are you a Te Huia fan?
All three Hamilton MPs appear to be united behind the retention of the Te Huia passenger rail service between Hamilton and Auckland, as well as potentially expanding it to Tauranga.
But whether Hamilton East’s Ryan Hamilton, Hamilton West’s Tama Potaka and soon-to-be Labour list MP Georgie Dansey have the combined power to shunt transport minister Chris Bishop and Prime Minister Christopher Luxon onto their line of thinking remains to be seen.
Are you a Te Huia fan? Tell us more in the comments (adding NFP if you don't want your words used in print).
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80.6% Yes
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19.4% No
Have you got New Zealand's best shed? Show us and win!
Once again, Resene and NZ Gardener are on the hunt for New Zealand’s best shed! Send in the photos and the stories behind your man caves, she sheds, clever upcycled spaces, potty potting sheds and colourful chicken coops. The Resene Shed of the Year 2026 winner receives $1000 Resene ColorShop voucher, a $908 large Vegepod Starter Pack and a one-year subscription to NZ Gardener. To enter, tell us in writing (no more than 500 words) why your garden shed is New Zealand’s best, and send up to five high-quality photos by email to mailbox@nzgardener.co.nz. Entries close February 23, 2026.
Poll: 🤖 What skills do you think give a CV the ultimate edge in a robot-filled workplace?
The Reserve Bank has shared some pretty blunt advice: there’s no such thing as a “safe” job anymore 🛟😑
Robots are stepping into repetitive roles in factories, plants and warehouses. AI is taking care of the admin tasks that once filled many mid-level office jobs.
We want to know: As the world evolves, what skills do you think give a CV the ultimate edge in a robot-filled workplace?
Want to read more? The Press has you covered!
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52% Human-centred experience and communication
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15.2% Critical thinking
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29.9% Resilience and adaptability
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2.9% Other - I will share below!
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