Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
Poll: Do you think banning gang patches is reasonable?
With the government cracking down on gangs, it is now illegal for gang members to display their insignia in public places whether through clothing or their property.
This means arrests can be made if these patches are worn in places like restaurants, shops, on public transport or ferries, and on airplanes. Arrests were made recently at a funeral.
Do you think this ban is reasonable?
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76.3% Yes
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22.3% No
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1.4% Other - I'll share below
What's your favourite recipe for courgettes?
Kia ora neighbours. If you've got a family recipe for courgettes, we'd love to see it and maybe publish it in our magazine. Send your recipe to mailbox@nzgardener.co.nz, and if we use it in the mag, you will receive a free copy of our January 2025 issue.
Aroha (Love and Compassion) - Day 14
Tāwhirimātea and the Rescued Tītī Birds
In a time of great storms, Tāwhirimātea, Atua of winds and weather, saw the little tītī (muttonbirds) struggling against fierce gales that had scattered their flock. Though known for his ferocity, Tāwhirimātea felt aroha for the vulnerable birds. He calmed the winds and guided the tītī to shelter, teaching the Atua of the forest, Tāne, how to protect them with his trees. The birds thrived, and in gratitude, they became a source of sustenance and companionship for the people.
Moral: True power lies in compassion, and by caring for others, we create harmony in our world.
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