How To Write A Media Release (Press Release) - Free advice for Northlanders putting on events
Don’t feel humble or unworthy when it comes to putting out news. Almost everybody wants to hear your news, from news publishers to journalists to consumers to staff.
Lay out your story as an upside-down pyramid (see image, borrowed from the internet)
>Most important at top; least impt bottom.
> Clear, high resolution, print-quality photos help everybody
> Clear line of contact is essential if journalists want to follow up
> News must be NEW. Keep it fresh.
> Newsmakers want stories which have “legs”
> Legs means a story which readers will look for updates on as it develops
>It’s not okay to leave a journalist confused about spellings of names, products, brand, acronyms
> QUOTES are essential. Have a representative of your organisation provide quotes in the story.
Questions or advice? Head to my website.
michaelboturwriter.com...
Poll: Is it ok to regift something that you have been given?
🎁 Holiday Gift Chat!
Do you ever regift?
What’s your take on asking for a receipt if a gift doesn’t fit?
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79.3% Yes! It's better to regift what I don't need
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20.7% No. It's the thought and effort that matters
Today’s Mind-Bender is the Last of the Year! Can You Guess It Before Everyone Else? 🌟🎁🌲
I dance in the sky with green and gold, a spectacle few are lucky to behold; I’m best seen in the south, a celestial sight—what am I, lighting up the New Zealand night?
Do you think you know the answer? Simply 'Like' this post and we'll post the answer in the comments below at 2pm on the day!
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Create a Stunning Stain Feature Wall with Resene Colorwood
Transform your living room into a work of art with Resene Colorwood wood stains. Find out how to create your own stain feature wall with these easy step by step instructions.
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