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Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
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Poll: Do you believe in ghosts?
Just for a little bit of fun, we'd love to know whether Kiwis believe in ghosts. What goes on in our communities that we don't know about!
Perhaps you've seen a ghost or lived in a haunted home in New Zealand. We'd love to know, so vote in our poll and share your experiences in the comments below.
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58.2% Yes
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39.4% No
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2.4% Other - I'll share below
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Can you figure out what the secret word is, neighbours 🔤
Remove six letters from this sequence to reveal a familiar word: BSAINXLEATNTEARS
Do you think you know the answer to our daily riddle? Don't spoil it for your neighbours! Simply 'Like' this post and we'll post the answer in the comments below at 2pm.
Want to stop seeing riddles in your newsfeed? No worries! Simply head here and click once on the Following button.
![Image](https://cdn.neighbourly.co.nz/images/cache/message_max_size/message_images/66baa5c2b20719.72735073.jpeg?170410)
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Poll: Have you kept trinkets from your life?
Many of us are sentimental about our childhoods and lives, and some even collect things to remember moments or people.
Share what you've held on to over the years and whether you still have it today. Feel free to share photos too, we'd love to see.
![Image](https://cdn.neighbourly.co.nz/images/cache/message_max_size/message_images/66b55d1c0cdbb8.40903288.jpeg?170410)
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88.5% Yes
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11.5% No