Proud to be your Most Trusted Brand
For the 11th time, you’ve voted us your Most Trusted Brand and that means the world to us.
Because trust this strong doesn’t happen by chance. One year? That’s nice. Ten years? That’s a perfect score. But eleven? That’s off the charts.
You feel it in the little things, like the barista who knows your coffee order, the gardener who prunes your roses just right, and friends who feel like family.
That’s trust built over time, through shared experiences, thoughtful gestures and communities who care. It’s that feeling of trust that sets us apart.
Whether it’s your first visit or you call a village home, that feeling of trust is what sets us apart.
Scam Alert: Bank cold calls
ASB is warning customers about reports of cold calls from scammers claiming to be from ASB. These scammers are trying to obtain personal information, including usernames, dates of birth, and verification codes sent to your mobile phone.
🛡️ The "Caller Check" Test
If you get a call from someone claiming to be from ASB and you’re unsure, just ask them for a Caller Check. You will then be able to verify the call through the app.
Remember, banks will:
❌ Never ask for your banking passwords, PINs, or verification codes
❌ Never need to know your full credit card number – especially the CVC
❌ Never ask you to download software or remotely access your device
❌ Never ask you to purchase gift cards or transfer funds.
If you have received a phone call and think your account has been compromised, call ASB on 0800 ASB FRAUD (0800 272 372), or visit your local branch.
🧩😏 Riddle me this, Neighbours…
I am an odd number. Take away a letter and I become even. What number am I?
Do you think you know the answer?
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Poll: Are you still heading to your local for your caffeine fix, or has the $$ changed your habits? ☕
Wellington’s identity is built on its cafe culture, but with costs climbing, that culture is under pressure. We’ve seen the headlines about recent closures, and it’s a tough pill to swallow along with a $6+ coffee.
We all want our favourite spots to stay open, but we also have to balance our own budgets ⚖️
We want to know: How are you handling the "coffee math" in 2026? Are you still heading to your local for a chat and a caffeine fix, or has the cost of living changed your habits?
Keen to read more about "coffee math"? The Post has you covered.
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42.8% I avoid spending money on coffee
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46.8% I still indulge at my local cafe
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10.4% Irrelevant - coffee is not for me
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