Economic recovery campaign launched
A ‘Love this Place’ campaign has been launched to support businesses in the Taupō District.
The campaign also aims to share inspiring stories of enterprises adapting to the current environment, and shine the light on the area.
The primary goal of the ‘Love this Place’ campaign, said its creators, was to stimulate the local economy post Covid-19.
The campaign is a partnership between Destination Great Lake Taupō, Enterprise Great Lake Taupō, Towncentre Taupō, Taupō Business Chamber, and Turangi Tourism Group with support from Taupō District Council, and district-wide i-SITE visitor information centres.
Taupō District Mayor David Trewavas said he was delighted to see the initiative launched and urged all locals to get on board.
“This is all about showing our love and support for everything we have right here in our backyard. The Taupō District is an amazing place to live, work and play. Now is the time for everyone to support our local businesses, explore more of our own backyard and become an ambassador for our district.”
He urged the community to unite and spend locally whenever possible.
Turangi Tourism Group Chairman, Mike Bowie, also pplauded the launch of the new initiative.
“Our business community at the southern end of the lake has been severely impacted by Covid-19, with the immediate closure of so many tourism related operations,” he said.
“We know our Turangi locals will dig deep and support our business owners to come through this, and I think this initiative is a great jumpstart.”
He encouraged local residents to check the list of Turangi businesses trading at Level 3 before they went shopping.
Marketview figures show that in the year to March 2020, local spending across the district contributed 60 per cent of the total revenue through retail, accommodation, entertainment and other consumer spending.
The remaining 40 per cent was from a mix of domestic and international tourist spending. The same data shows that Taupō district residents spent $150m in retail purchases outside the district.
Locals can see which businesses are operating at various alert levels in the district at the ‘Love this Place’ Facebook page (www.facebook.com/LoveThisPlaceTaupoDistrict) from today (Tuesday, April 28).
Businesses are encouraged to register their details to be listed as trading during Level 3 by completing the form on the Facebook page and next week, the ‘Love this Place’ team will be launching a number of activities and promotions that the whole family can take part in, like treasure hunts and shopping incentives, said project coordinator Andrea McLaren.
Locals keen to be part of ‘Love this Place’ can share their story on Facebook by tagging @LoveThisPlaceTaupoDistrict.
Poll: If we want to reduce speeding, what do you think actually changes driver behaviour? 🛻🚨🚓
In the Post's article on speeding penalties, the question is asked whether speeding fines are truly about road safety, or are they just a way to boost revenue for the Crown?
What do you think? Should speeding motorists receive speeding fines or demerit points?
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38.3% The sting of a fine (Money talks!)
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61.7% The threat of demerit points (Nobody wants to lose their license!)
Some Choice News!
DOC is rolling out a new tool to help figure out what to tackle first when it comes to protecting our threatened species and the things putting them at risk.
Why does this matter? As Nikki Macdonald from The Post points out, we’re a country with around 4,400 threatened species. With limited time and funding, conservation has always meant making tough calls about what gets attention first.
For the first time, DOC has put real numbers around what it would take to do everything needed to properly safeguard our unique natural environment. The new BioInvest tool shows the scale of the challenge: 310,177 actions across 28,007 sites.
Now that we can see the full picture, it brings the big question into focus: how much do we, as Kiwis, truly value protecting nature — and what are we prepared to invest to make it happen?
We hope this brings a smile!
🍦 A Challenge for the Sweetest Tooth!
We all love a scoop (or three) of ice cream... but the owner at Little Liberty Creamery in Taranaki is taking things to a whole new level for 2026!
Her goal? 52 new flavours this year. That’s one brand-new, experimental creation every single week! 🤯
The Great Flavour Debate: We want to know what the current "Gold Standard" is for you.
What is the crème de la crème of ice cream flavours?
🍦 The Purist: Are you a "perfect vanilla or nothing" kind of person?
🍫 The Chocoholic: The darker and chunkier the better?
🧂 The Salty-Sweet: Is Salted Caramel still the reigning champ?
🌈 The Wildcard: Are you into the experimental stuff—think lavender, chilli, or charcoal?
Tell us your absolute favourite flavour in the comments below! 👇
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