Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
Poll: Is it rude to talk on the phone on a bus?
Buses can be a relaxing way to get home if you have a seat and enough space. However, it can be off-putting when someone is taking a phone call next to you.
Do you think it's inconsiderate for people to have lengthy phone calls on a bus? Vote in the poll, and add your comments below.
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64.3% Yes
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33.4% No
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2.3% Other - I'll share below
What would you do if it was your job to fix Hamilton's CBD?
More alcohol restrictions, more lighting, busking rule changes and a whole lot of lobbying - these are some ways Hamilton leaders want to sort out the CBD.
Crime and anti-social behaviour in the area has been in the spotlight after recent news of a man defecating in the street near a city pub and another who flipped tables out the back of a bar after being found scrounging cigarette butts and asked to leave.
What would you do if it was your job to fix Hamilton's CBD? Tell us your reasons in the comments (adding NFP if you don't want your words used in print).
Have you picked up your tickets to our 80th anniversary party yet?
Kia ora neighbours, here is the cover of our amazing 80th anniversary special edition! There's just enough time to book your ticket to join editor Jo McCarroll at Hamilton Gardens on November 11. Ticketholders will get this special (RRP $16.20) in their goody bags. Each goody bag is also packed with gardening paraphernalia and a brand new Jack Hobbs-bred Hebe 'The Gardener' plant, released to mark this amazing milestone. Plus you'll also get all-day entry to the Enclosed Gardens, canapes and bubbles
, and spot prizes. We'd love to see you there.