Looking back on 'stroke of genius' Tui billboards
Hi neighbours,
The unexpected return of a Tui beer billboard on Rangitīkei Street has conjured some youthful memories in our newsroom.
It has also provided the opportunity to reflect on the "Yeah Right" phenomenon, and how much both the Tui brand and advertising have changed over the past decade.
Is there a Tui billboard that stands out in your memory, be it with fondness or disdain?
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What word sums up 2024, neighbours?
If 2020 was the year of lockdowns, banana bread, and WFH (work from home)....
In one word, how would you define 2024?
We're excited to see what you come up with!